60: I don’t have time for paralysis by analysis with Kara Lamerato

Kara LameratoKara Lamerato produces & hosts the Wedding Planning Podcast, a 3x weekly podcast dedicated to helping engaged couples plan their wedding day. She also owns Kara’s Vineyard Wedding, an online wedding boutique featuring handmade decor & gifts. Kara’s passions include her family & friends, travel, and enjoying all of the daily freedoms of being a successful entrepreneur!

What don’t most people know about you?

Studied English language, then went into banking & trust, then got into wedding planning!

What do you have going on right now?

  • Knew she didn’t want to go back to work after having her daughter – had the entrepreneurial bug to leave and do her own thing. Listen in to hear how she set herself up to ditch the day job!
  • Started with her product-based business first – place card holders made out of wine corks.
  • THEN decided to start her podcast to explore ways to scale her business.

Lessons learned in podcasting

  • Admits she doesn’t have it all figured out but knew she had to just start.
  • Has found through starting what her listeners actually want to hear about from her; within just a few weeks listeners were opening up to Kara with content THEY want to hear.
  • Talks to women who are engaged and are looking for DIY tips / wedding planning on a budget w/ episodes on M, W and F.
  • Launched the podcast without advanced content, a social media following, etc.
  • She knew she had to JUST LAUNCH.

Best podcasting advice

  • Lighten up! This is YOUR show and you can do whatever you want – give yourself permission to make mistakes because that’s how you learn.
  • Repetitive calls to action – make sure people TAKE ACTION! Don’t be annoying, but listeners forget what it was if it’s only said once.
  • Just LAUNCH!

 

“I don’t have time for paralysis by analysis!”

 

Wedding Planning Podcast
karasvineyardwedding.com
kara@karasvineyardwedding.com

 

Thanks to our Host, @IAmTheRealBrian for another amazing Podcasters’ Paradise Interview!

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